Gala Equine Creator Program. You post your horse in Gala anyway. Get paid for it.

Become a Gala creator today. A fan of creator videos of horses in Gala Equine gear over a paddock. Apply now
CommunityOf Gala riders
Paid $$$For what you share
FirstAccess to new drops
BackedBy our own ads
Gala Equine
A note from Aleisha

The best Gala content has never come from us. It comes from you: your horse, your paddock, your phone, the rug going on at 6am. Some of the best-performing posts this brand has ever had were made by customers, and until now the only thanks was a comment from me.

This program changes that. Keep posting your horse in Gala the way you already do, and if you are one of the riders we choose, your content starts working for you.

We are opening it up to more riders. Apply below, and we will come back to you either way.

AleishaFounder, Gala Equine
The Gala creator community

Apply to become a Gala creator

A community of riders who post their horses in Gala. It takes about two minutes to apply, and we read every one.

  • Paid for what you share. Your own link, and every sale it brings in is credited to you.
  • Your people get looked after with a discount that is theirs alone, applied by itself at checkout.
  • First access to new collections before they go out to anyone else.
  • A group, not a mailing list. Every application is read, and riders who join get the full terms in writing.
Already posting your horse in Gala? Then you are exactly who this is for. Apply and we will tell you the rest.

Form not loading? Open the application form.

Straight from the paddock

Customer videos

Upload your videos to your Instagram and into the creator app, and share your link. Videos like these are what get paid.

@rhianna._.williamson Do you prefer the Black and White Gala Ripstops or the Pink and White Gala Ripstops?
@shanabuchanan.eq From scrubbed clean to dirty in five seconds flat. Dolly in her lightweight cotton rug, with straps easy enough for my four year old to handle.
@shanabuchanan.eq Caruso and Valle helping launch the blush pink collection of mesh and flag rugs.
@shanabuchanan.eq The magic happens at sunset. Valle standing still for ten minutes in his Pink and Navy Summer Mesh Combo.
@shanabuchanan.eq Our whole rainbow of rugs, made to last and made to be used.
@shanabuchanan.eq A behind the scenes moment between takes, shooting the new range of flag rugs.
@shanabuchanan.eq Ellesby Lavalle scored 69.74% from one judge in the dressage phase.
@shanabuchanan.eq Our first ever pink party for Lily's fourth birthday, everyone helmet in hand and ready to ride.
Simple on purpose

How it works

1

Apply

Fill in the form above. It takes about two minutes and every application is read personally, not filtered by a follower count.

2

You join the group

A community of riders doing the same thing you already do. We come back to you either way, by email.

3

You get the full picture

Accepted riders get their own link, their gear and everything the program pays, set out in writing before anything starts.

Apply now
We pay for the ads, you keep the cut

When Gala runs your video as an ad

We put a real budget behind your best video, and every sale it makes is still credited to you.

What Meta ads are

Meta ads are the sponsored posts you scroll past on Facebook and Instagram, in the feed, in Reels and in Stories. Gala pays Meta to show them to riders across Australia, and some of the best ones are not studio shoots. They are creator videos, filmed on a phone, of a real horse in real Gala gear.

Everything Gala is running right now is public. Have a look, and you'll see exactly what a video needs to look like to make the cut.

See Gala Equine's live ads on the Meta Ad Library →

Why this is the best part

When you post, it reaches the people who follow you, on the day you post it. That is as far as it goes. However good the video is, it cannot sell to someone who has never heard of you.

An ad has no limit like that. We put real money behind your video and it plays to riders all over the country who do not follow you and never would have found you. What you earn on each sale does not change. What changes is how many people can buy through you.

It also keeps going. A video you filmed on a Tuesday afternoon can still be selling rugs weeks later, while you are at work, at a comp, or asleep. You made it once. We pay to show it. Every sale it makes is still yours.

That is the difference between a post that pays you once and a post that keeps paying.

YoursEvery sale it makes
GalaPays for the reach
24/7It keeps selling

What gets picked

  • Vertical, on your phoneFilmed upright, the way you already film for Reels and TikTok. No studio needed.
  • The gear in the first two secondsYour horse wearing the rug, hood or boots, clearly, before anything else.
  • Real light, real paddockMorning rug-ups, wash bays, comp day. Filters and heavy edits get skipped.
  • Say or show the productName the rug or the colour on screen or in the caption so buyers know what to ask for.
  • Upload it to your Instagram and into the creator appThat is what gives us permission to use it and put money behind it. If it isn't in the app, we can't run it.
Apply now
Before you apply

Answered

Do I need a big following?

No. We care about real horse content from someone who actually likes the gear, not follower counts. Plenty of the riders in this are small accounts whose followers trust them.

Does it cost anything to join?

No. Applying is free and being part of the program is free.

What do I get if I am accepted?

Your own link, your gear, first look at new collections, and the chance for us to put a budget behind your content. The full terms, including exactly what you are paid, go to you in writing when you are accepted. Apply and we will walk you through it.

What counts as content?

Anything real: your horse in their Gala rug, boots or gear, paddock shots, comp day posts, stories, Reels. Post the way you already post, tag us, and upload the video into the creator app.

When will I hear back?

We read applications personally and come back to every one by email, as soon as we can.

Applications are open

A community of riders who post their horses in Gala. Apply and we will take you through the rest.

Apply now
Applications open.
A community of riders. Apply now